Selling Your Home

5 Things to Expect When Selling Your Home in Winter

Winter is traditionally a slower time for home sales, but don’t despair. Here are a few ways the timing might play in your favor.'

1. Buyers tend to be more motivated

Buyers looking for homes are doing so because they really must relocate due to job, family or other unavoidable circumstances. You’ll probably waste less time dealing with real estate tire-kickers.

2. Things move faster

Because there are fewer transactions during the winter, mortgage companies, home inspectors and appraisers have less on their plates. You should be able to schedule appointments sooner and expect faster turnaround for reports and approvals than in the busy warmer seasons.

3. You can leverage the smaller inventory

With fewer homes on the market, your property’s unique features stand out even more. Are you the only townhome within walking distance of downtown? The only split-level with a pool in your school district? I’ll be sure to mention it in your listing.

4. Summer buyers are looking now

Not everyone looking in the winter must move immediately. We can discuss ideas about how to market your home among local businesses and organizations with fluid populations, such as universities, or via school district websites that might attract families moving to the area.

5. You can remind buyers of warmer weather

Be sure to include images of your home during greener summer months, including lifestyle shots of your deck, patio, porch and/or yard. Feature these photos in a frame during showings to remind buyers how...

How to Boost Your Curb Appeal in Winter

Just because the temperature is freezing doesn’t mean you can’t warm buyers’ hearts with your home’s exterior during the winter. Here are a few tips to help make your property inviting.

1. Door Number One

Don’t miss the opportunity to make a great first impression. New doors are worth the investment. Or, give your door a fresh coat of paint and upgrade your handles and knocker with some shiny bling. When appropriate, brightly colored doors can create a charming focal point, especially during winter when the world can seem white and grey.

2. Plant Some Green

Evergreen shrubs look terrific in pots on the porch and can add allure to your home’s entry.

3. Keep it Safe

Be sure that all walkways are clear of snow and ice. In addition to helping to prevent dangerous slips, the clean lines of a shoveled driveway look great and imply your property is well cared for.

4. Stash Santa

Past January 1, be sure to take down distracting holiday decorations. No blinking lights, reindeer on the roof, and no inflatable snow globes. You can, however, dress up your front door with a non-denominational winter wreath.

5. To Sit, Porch-ance to Dream

If there’s room on your porch, consider adding a rocking chair or bistro set. While prospective buyers probably won’t consider whiling away the evening out there in winter, the furniture can remind them how nice it is to sit there in warmer weather.

Looking for more ways to prepare your property to go on the...

5 Tips for Home Sellers with Pets

For you, a house isn’t home without your animal family members. But for potential buyers, lingering animal smells and fur can be a turn-off. Here are my best tips removing traces of pets for before a showing.

1. Holey backyard, Batman!

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Get Rid of Clutter with These 5 Garage Sale Tips

Tackling clutter is my first recommendation when it comes to staging a home. It’s a great way for clients to start clearing out items ahead of their move. Here are a few tips to get started.

1. List your sale on the "Garage Sale" section of Craigslist and on any neighborhood Facebook page groups. Include photos of your more interesting items to attract shoppers.

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How Going Green Can Help Your House Sell Faster

When it comes to real estate, “going green” is an investment in the future. The benefits to potential buyers are many and having money-saving, energy-efficient upgrades in your home can mean the difference between selling quickly or lingering on the market.


In fact, a study by the National Association of Home Builders (NAHB) found that 90 percent of homebuyers take energy efficiency into account when shopping for a home. 


RE/MAX created a list of advantages a green home offers buyers and some environmental upgrades you should consider before you sell.

WHY GREEN MATTERS

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4 Ways Having an Agent Beats Selling Solo

While selling your sofa or lawnmower on your own doesn't take a lot of sales skill, working with a professional real estate agent will help you get the most money in the shortest time when selling your home. Here are some of the top reasons I can help.

4 Ways Having an Agent Beats Selling Solo

1. Increase your profit

Many people think they'll make more money if they avoid paying an agent a commission and instead handle their own home sale, but the statistics show otherwise. According to the National Association of Realtors, selling with an agent brings in a higher profit, enough to cover the commission and then some. For one thing, I have the experience and tools to price your home appropriately. Studies show that homes priced correctly when they first hit the market sell faster, and for a better price, than those that linger with a decreasing price tag.

2. Save you time

While it may take just moments to upload a Craigslist ad, handling prospective buyers, inspectors, and appraisers can suck up your time. From screening out unqualified buyers to helping you prepare your home for inspections, I can help drive the process more efficiently.

3. Make a better deal

You might be proud of your poker face, but are you really a savvy enough negotiator to put one of the biggest deals of your life on the line? As most buyers use a buyer's agent, you'll probably be going toe-to-toe with a professional negotiator. When you list your house with me, you not only get their marketing power and connections, but you get a pro negotiator advocating for you during the initial offer, the counter offer, and the post-offer period, which includes inspections and...

Selling in the Winter Attracts Serious Buyers

Selling in the Winter Attracts Serious Buyers

A recent study of more than 7 million home sales over the past four years revealed that the season in which a home is listed may be able to shed some light on the likelihood that the home will sell for more than asking price, as well as how quickly the sale will close.

It’s no surprise that listing a home for sale during the spring saw the largest return, as the spring is traditionally the busiest month for real estate. What is surprising, though, is that listing during the winter came in second!

“Among spring listings, 18.7 percent of homes fetched above asking, with winter listings not far behind at 17.5 percent. While 48.0 percent of homes listed in spring sold within 30 days, 46.2 percent of homes in winter did the same.”

The study goes on to say that:

“Buyers [in the winter] often need to move, so they’re much less likely to make a lowball offer and they’ll often want to close quickly — two things that can make the sale much smoother.”

Bottom Line

If you are debating listing your home for sale within the next 6 months, keep in mind that the spring is when most other homeowners will decide to list their homes as well. Listing your home this winter will ensure that you have the best exposure to the serious buyers who are out looking now!

The study used the astronomical seasons to determine which season the listing date fell into (Winter: Dec. 21 – Mar. 20; Spring: Mar. 21 – June 20;...